1. What is the Purpose of Exterior Signage for Your Business

    Exterior signage is something that every brick and mortar business should have. Without outdoor signage, businesses are missing out on potential opportunities to attract customers and generate sales.  At Commonwealth Signs, our sign shop in Louisville, KY has designed, manufactured, and installed high-quality exterior signage for businesses and commercial properties throughout the area. If you ha…Read More

  2. First Impressions Customers Get of Your Business

    As a business owner, the first impression that you make with your customers is incredibly important. Not only does this give them an idea of the quality of service or product that they can expect, but it often determines whether or not they will continue to come to you later on down the road. With that being said, it’s pretty crucial that you make a good first impression the minute that people w…Read More

  3. Additional Considerations When Designing Your Business’ Sign

    If your company’s sign isn’t catching people’s eyes — drawing them in and captivating their attention, wondering what it is that you’re selling — then you’re just not doing yourself any favors. A quality sign should be well-lit, big enough to see and read from a distance, and easy to understand from the perspective of an average customer. Other design considerations aside, if you at …Read More

  4. Common Business Sign Mistakes

    Whether you’ve been in business for years or you are opening a new business, the right sign could tremendously help or harm your business. If you feel that your current sign just isn’t driving the results you desire, it’s time to consider replacing your sign with a more visually appealing option. If you are opening a new business, you most likely don’t even know where to begin involving si…Read More

  5. Different Types of Business Signs

    If you are opening a business, one of the most timeless and important ways to market your brand is through your signage. Although you see signs everywhere, you may not have put much thought into them until now. However, the right sign can have a huge impact on your business. Whether you are a national corporation or a small business, you need a sign that creates both visual and emotional impact. N…Read More

  6. What To Consider When Designing Business Signage

    When you are deciding on what type of business sign to purchase, there are a lot of things to consider. Many business owners think they need signage that is flashy to get the attention of everyone passing by, but that isn’t always the case. There are many things to consider when designing the perfect outdoor signage for your business. Attention The first thing to consider when designing business…Read More